Edwina’s love for writing and discovering Melbourne’s hidden gems were clear signs she was destined for a career in public relations. As the lively middle child of four, she has always had a flair for uncovering the city’s best-kept secrets, from wine bars to hidden culinary spots.
After completing her degree in Media and Communications, Edwina’s PR career began shortly after, gaining valuable experience at a corporate PR firm, enhancing her understanding of the industry before immersing herself in Melbourne’s dynamic hospitality sector.
On a sunny Saturday afternoon, you’re likely to find Edwina enjoying an Aperol Spritz (her favourite indulgence) with friends, always keeping up with the latest trends in beauty.